Task Sheet 14

A:What's important when choosing a management training course to attend?

(see task sheet 6 c)

B:What's important when relocating a business?

I think the quality of the local workforce is very important when we relocate our business. We should relocate a business to the place where the workforce is highly educated. If we choose the location where we can only hire mediocre or poor performers, we cannot be successful long even if we have perfect plans, a sound organizational structure, and finely tuned control system.

Besides, the location we are going to select should provide direct access to our market. It must have a great airport or seaport that goes anywhere and it should be more centrally located. We won't worry about flying for long hours to our market.

C:What is important when advertising a new product?

You must first consider the choice of media first. Different types of media have different effects and advantages. Which type of the media to choose is dependent on the purposes you want to achieve.

If you want to advertise your products on a regular basis, you can choose newspaper.The immediacy of a daily newspaper's news will cause readers to pick it up within a predictable time frame. So you so know when readers receive your messages.

If you want to make your advertisement relatively cost-effective, the internet is your best choice. The internet ad costs can be independent of the size of the audience. A Web presence will cost the same regardless of how many viewers your site has.

Task Sheet 16

A:What's important when choosing people to work in teams?

We must see to it that the team members have a variety of work experience. Usually we build a team in order to manage a systematic project rather than a single one. Therefore we need specialists in many business domains, not professionals in just one field. For example, in order to build a team to develop our new products, we need members with various work background like production, pricing, advertising, purchasing and selling. If we only recruit members from advertising or purchasing department, we cannot accomplish the project at all.

B: What's important when dealing with a heavy workload?

I think time management is very important when we deal with a heavy workload. We can apply time management skills to decide our work priorities and find out what to spend our time on. When facing a heavy workload we need to know our priorities and deadlines so that we can focus on what we need to do and find out what the key targets to be achieved are, and how achievement will be measured.