Is it going to affect the cost of travel?
Yes and no. yes, because we've brought _________________ down by around 5%. No, because with the vast pressures of the market and the restrictions we all have to operate on, there is nothing we can realistically expect to do on __________________.

28.
We decided last year to go for growth in that division under our very _______ director of marketing, Michael Liz Wood. The alternative to internal growth would have been ___________________________, which I think would have been just _______ for the sake of change.

29.
I suppose that _________________ that it was what I always _________ since I was a child, or that sort of thing. No, basically I was just doing _____________ and _________________. My father and my mother's father were in business. Yes, the ____is good, but that's ___________ enough. I just can't imagine doing anything else.

30.
Well, that's a difficult one. _____, I suppose. ____ in people, and _______, in ____. I don't believe in luck. And ultimately qualifications are ____ pieces of paper. _________________________________.

Supplementary Exercise Five

1. Spot dictation:
23.
Just because a person is running a company, it doesn't mean they should, in fact, it's essential that they remember what the company does, what it's for. I've found it fascinating. On the underground, for example, to look at people's shoes, it tells you ____________________________________________.
A form of ______________?
The best kind of _______________.

24.
In 1870. The company was founded by three people. I'm the __________ of one of them and the __________ of another. And now my son is in the business. He is thirty.

25.
Before any family member joins the firm, they must approve themselves ______ of it. They must have worked _________. ...... He did not consider it ___________ that I would follow him. But when I was offered a place at Cambridge to study economics, he insisted that I did some sort of ______________ instead.

26.
And you've insisted your son has done the same, I believe.
Uh, he was an ______________ with a car company for some time.
Good experience.
He's increase our _______ to 70% of our _______. Germany, France and US, the three of our _______, well, in fact, our ___________.

27.
How many shoes do you...?
Export?
Uh, make?
In a week?
For example.
______ pairs. They sell from ___ pounds to _____ pounds a pair.

28.
But we are not _________. It's not easy trade with a ____________. Cheap imports have ___________ what was a __________ industry.
What's the extent of the ...?
There's an ______________ over 80%. 4 out of 5 shoes sold here are imported.
That's incredible.
Hundreds of companies have ________. But we're still at the top.

29.
What has been your strategy?
We avoided a ______ with ____________. We stick to our