Talk about going back to your roots...



The average British woman spends an astonishing ￡36,903.75 on her hair in a lifetime, according to new research.



She will spend the equivalent of just under two YEARS of her life washing, styling, cutting, coloring, crimping and straightening her locks.



A whopping 650 days will be dedicated solely to creating a 'salon look' in her own bathroom. The average woman splashes out a monthly average of ￡10.08 on shampoos and conditioners, ￡14.03 on home styling products and ￡301.14 a year on haircuts and coloring.



A third of women say their hair is the most important part of their appearance, and they spend more time styling their hair than doing their make-up.



The poll of 2,500 women was conducted by Boots in conjunction with the launch of the UK's first ever home lotion-based straighten kit.



Over two thirds of women prefer straight hair to a head of curls and 48 percent of those polled regularly try to achieve poker-straight hair, according to the research.



Brunette is the hair color most favored by 43 percent of women, 33 percent would like to be blonde, whilst 12 per cent strive to be redheads.



A spokeswoman for Boots said: "We recognize that poker-straight hair is a look most women want to achieve, as sales figures show we are selling more straightening irons than ever before.



"In response, we have launched the Boots straighten kit, which works to permanently straighten hair, reducing the amount of time a woman will spend with her straightening irons."



(Agencies)








咱们从"头"说起......



一项最新调查表明，一位普通英国女性一生中花在头发上的钱多达36903.75英镑。



一个英国女人一生中花在洗发、做发型、剪发、染发、烫发以及拉直头发上的时间将近两年之多。



英国女性一生之中有650天的时间在化妆间里'弄发型'。一位普通英国女性平均每月要花10.08英镑买洗发水和护法素，14.03英镑买家用美发品；平均每年要花301.14英镑剪发和染发。



有三分之一的女性说，头发是她们外表最为重要的部分，她们花在美发上的时间要比化妆的时间多。



这项由博姿化妆品公司所做的民意调查共有2500名女性参加，与此同时，博姿公司推出了英国首款家用直发膏。



调查表明，超过三分之二的女性更喜欢直发，而不是一头卷发；48％的调查对象定期将头发拉直。



此外，43％的女性最喜欢黑发，33％的女性喜欢金发，仅有12％的调查对象青睐一头红发。



博姿公司的一位女发言人说："据我们了解，大多数女性都向往直发，有销售数据表明目前我们公司直发器的销量比以往都要高。"



"为了应对这种需求，我们推出了博姿直发膏，这款产品可以使头发永久变直，这样，女性们就不用再费那么多时间用直发器拉直头发了。"





Vocabulary:



conditioner: 护发素

最后由 sindy999 于 2006-09-01 08:56 编辑


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