hello
everyone because this is my first time at ted i've
decided to bring along an old friend to help break the ice
yes that's right this is barbie she's fifty years old and she's looking as young as ever but i'd also like to introduce you to what may be an
unfamiliar face
this is fulla fulla is the arab world 's answer to barbie now according the proponents of the clash of civilizations
it's just not going to be pretty my experience however in the islamic world is very different where i work in the arab region
i want to show you two examples the first is four shbab it means for youth and it's a new arab tv channel
from across the
not
is
he reckons the best way to get that message across is to use the
enormously popular
medium of music videos four shbab was set up as an
alternative to existing arab music channels and they look something like this
that by the way is haifa wehbe she's a lebanese pop star and pan arab pin up girl
in the world of four shbab it's not about bump and grind but it's not about fire and brimstone either it's videos are intended to show a kinder gentler face of islam
for young people to deal with life 's challenges now my second example is for a
slightly younger crowd and it's called the ninety nine
now these are the world 's first islamic superheros they were created by a kuwaiti
psychologist called nayef al mutawa and his desire is to
rescue islam from images of intolerance all in a child friendly format
the ninety nine the characters are meant to
embody the ninety nine attributes of allah justice
wisdom mercy among others
so for example there is the
character of noora she is meant to have the power to look inside people and see the good and bad in everyone
another
character called jami has the
ability to create
fantastic inventions now the ninety nine is not just a comic book it's now a theme park there is an
animatedseries in the works
the ninety nine and four shbab are just two of many examples of this sort of islamic cross
cultural hybridization we're not talking here about a clash of civilizations
nor is it some sort of indistinguishable mash i like to think of it as a mesh of civilizations in which the strands of different cultures are intertwined
we made you into nations and tribes so that you could learn from one another and to my mind those are pretty wise words no matter what your creed
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