things that defines a tedster is you've taken your
passion and you've turned it into stewardship you
actually put action to the issues you care about
warped my
framework so when you start to think about politicians you've got to realize these are strange creatures
the fact that they can't tell directions and they have very strange
breeding habits how do you
actually work with these things
what we need to understand is what drives the political creature and there are two things that are
primary in a
politician 's heart one is
reputation and influence
these are the
primary tools by which a
politician can do his job the second one
unlike most animals which is survival of the
species this is
preservation of self
now you may think it's money but that's
actually sort of a proxy to what i can do to
preserve myself now the
challenge with you moving your issue forward is these animals are getting
broadcast to all the time
so what doesn't work in terms of getting your issue to be important you can send them an email well
unfortunately i've got so many viagra ads coming at me your email is lost it doesn't matter it's
yes contributions
actually do make a difference and they set a context for having a conversation but it takes some time to build up so what
actually works and the answer is rather strange it's a letter
we live in a digital world but we're fairly analog creatures letters
actually work even the top dog himself takes time every day to read ten letters that are picked out by staff
i can tell you that every official that i've ever worked with will tell you about the letters they get and what they mean so how are you going to write your letter first of all you're going to pick up an analog device
i know these are tough and you may have a hard time getting your hand bent around it
but this is
actuallycritical and it is
critical that you
actually hand write your letter it is so novel to see this that somebody
actually picked up
an analog
device and has written to me second of all i'm going to
recommend that you get into a proactive stance and write to your elected officials at least once a month here 's my promise to you
if you are
consistent and do this within three months the elected official will start
calling you when that issue comes up and says what do you think
now i'm going to give you a four
paragraph format to work with now when you approach these animals
you need to understand there's a dangerous end to them and you also need to approach them with some level of respect and a little bit of wariness so in
paragraph number one what i'm going to tell you to do is very simply this you appreciate
paragraph number two you may
actually have to get very blunt and say what's really on your mind
when you do this don't attack people you attack
tactics ad hominem attacks will get you
nowhereparagraph number three
by the way you sign your letter you do a number of things you're a vice president you
volunteer you do something else why is is this important because
this establishes the two
primary criteria for the political creature that you have influence in a large
sphere and that my
preservation depends on you
here is one very quick hack especially for the feds in the
audience here 's how you mail your letter first of all you send the original to the district office
send the copy to the main office if they follow protocol they'll pick up the phone and say do you have the original then some droid in the back puts the name on a tick bar and says
this is an important letter and you
actually get into the folder that the elected official
actually has to read
so what your letter means i've got to tell you we are all in a party and political officials are
we are harangued lectured to sold marketed but a letter is
actually one of the few times that we have honest
communication i got this letter when i was first elected and i still carry it to every council meeting i go to
this is an opportunity at real dialogue and if you have stewardship and want to communicate
that dialogue is
incredibly powerful so when you do that here 's what i can promise you're going to be the eight hundred pound gorilla in the forest get writing
生词表: