听力资源:[url]http://bbs.wwenglish.org/UploadFile/2006-8/200682417291657191.mp3[/url]
听力原文:
>The Nature of Nokia
There is an
approximately one-in-three chance that the next person you see
holding a cell phone against the side of their head will be
speaking into a Nokia product. Such is the level of worldwide market penetration reaching 35.3 percent of the 97 million phones sold in the first quarter of this year-of one of the world's leading telecommunications companies.
>Like many a modern giant, Nokia has humble origins. In 1865, an engineer named Fredrik Idestam began manufacturing paper in a wood pulp mill he built by a river in southern Finland. He called the company Nokia, which also became the name of the town that gradually grew up around the mill as Idestam's business expanded into the export market.
>Although the town still exists, the modern company no longer has a presence there. The Nokia Group was formed in 1967 as a result of a merger between the Finnish Rubber Works, which had also started life in the town of Nokia, and the Finnish Cable Works. The latter, based in Helsinki, had sown the seeds of the Group's future success when it moved into electronics in the early 1960s.
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